June 25, 2026

Cost, Speed and Quality - One Law Firm’s Quest to Deliver All Three (Laurence Brown, Partner EIP and Head of Visser AI)

Cost, Speed and Quality - One Law Firm’s Quest to Deliver All Three (Laurence Brown, Partner EIP and Head of Visser AI)
Cost, Speed and Quality - One Law Firm’s Quest to Deliver All Three (Laurence Brown, Partner EIP and Head of Visser AI)
Technically Legal - A Legal Technology and Innovation Podcast
Cost, Speed and Quality - One Law Firm’s Quest to Deliver All Three (Laurence Brown, Partner EIP and Head of Visser AI)

Patent lawyer Laurence Brown discusses the evolving concept of the "AI-native" law firm and how his firm, EIP, is actively navigating this transition through their hybrid intelligence service, Visser AI.

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In this episode of Technically Legal, veteran patent lawyer Laurence Brown and Partner at the UK-based intellectual property firm EIP discusses the evolving concept of the "AI-native" law firm and how EIP is actively navigating this transition through their hybrid intelligence service, Visser AI.

Laurence shares insights from his 25-year career, discussing how EIP uniquely integrates litigators and patent attorneys to provide comprehensive IP services. The core of the conversation centers on Visser AI, named after the renowned European patent attorney Derk Visser, which leverages specialist AI tools to accelerate patent drafting and prosecution. The discussion covers the shifting economics of legal billing, the transition from billable hours to fixed fees, and how AI is actively redesigning traditional, linear patent workflows. Laurence also believes AI not only delivers faster, more cost-effective results for clients without compromising quality, but also makes the day-to-day work of attorneys more engaging.

Things We Talk About in this Episode

Defining AI-Native: A true AI-native firm goes beyond simply prompting a frontier model; it involves fundamentally redesigning workflows to fully leverage AI technology.

The Economics of AI: The efficiency gained through AI allows firms to offer competitive fixed fees, providing cost reductions for clients while maintaining law firm profitability.

Redesigning Workflows: AI tools enable parallel workflows in patent drafting, such as senior attorneys structuring claims while juniors draft the description, breaking the traditional linear process.

Specialist vs. Generalist AI: When it comes to complex patent law, purpose-built platforms like Patently significantly outperform general-purpose LLMs in quality and contextual understanding.

European AI Regulation: The European patent industry's conservative nature has led to risk-centered AI guidelines, but the conversation is shifting toward the potential disservice of not utilizing these tools to assist clients.

Episode Credits

Editing and Production: Grant Blackstock

Theme Music: Home Base (Instrumental Version) by TA2MI